This 2022 collaboration marked Awake NY's inaugural venture with the GEL-LYTE III silhouette, resulting in a collection that paid homage to the original design while infusing contemporary elements. The collection featured 4 colorways.
Each iteration maintained the GEL-LYTE III's signature features, such as the split-tongue design and GEL cushioning technology, ensuring both aesthetic appeal and comfort. The uppers were crafted from a mix of pigskin nubuck, suede, and mesh, complemented by transparent TPU ASICS Tiger Stripes and embossed Awake NY branding on the lateral heels. This partnership between ASICS and Awake NY exemplified a harmonious blend of heritage and modernity, resonating with both sneaker enthusiasts and fashion-forward individuals.
